FOCUSED ON SUSTAINABILITY: Hairstylists for The Future

Research shows that clients want to see their salon doing more to be sustainableand you can start your journey today with L’Oréal’s Hairstylists for The Future.

L’Oréal Professional Products’ Hairstylists for The Future is a dedicated programme that supports hair professionals in the UK & Ireland on their sustainability journey. Across five key pillars, the programme provides tools and solutions to encourage sustainable action within hair salons.

1. WATER: Protect water as a precious resource

The average salon will use approximately 133,000 litres of water per year. Washing hair, laundering towels and gowns as well as daily cleaning means salons are hugely reliant on water to operate effectively. Installing water-saving showerheads such as the L’Oréal Professionnel Water Saver could reduce water flow at the backwash by up to 69%.

2. WASTE: Reduce salon waste and support circular solutions

On average, only 20% of salon waste is recycled. Key salon waste streams including hair and metals are not widely recyclable in the UK & Ireland despite there being creative solutions available, such as using hair for fertiliser or to produce hair booms for oil spills. Specialist waste management companies such as Green Salon Collective and Recycle My Salon provide circular solutions for used foils, colour tubes and human hairpromoting zero waste to landfill.

3. CARBON FOOTPRINT: Help reduce salons’ carbon footprint

The carbon footprint of the UKI hairdressing industry is equivalent to approx. 600,000 petrol cars on the road every year. Gas, electricity, employee commuting, refreshments and the products used in salon and sold to clients all contribute to a salon’s carbon footprint. L’Oréal Professional Products and Net Zero Now have created the awardwinning Net Zero Salons Initiative, an industry-first solution to support salon’s on their journey to ‘Net Zero’. A tailored reduction plan offers recommendations and highlights the small changes that can have a big impact. Available to all salons in the UK & Irelandbook your free consultation now.

4. SPACE: Create sustainable salon spaces that are sustainable by design

By considering a salon’s environmental impact at the initial design stage or when upgrading and refurbishing, salon owners can better manage their overall carbon footprint by using materials that have less impact on the environment. The Hairstylists For the Future programme works in partnership with sustainable design agencies to create salon spaces that have the lowest embodied carbon and lowest waste possible. The Climate Action Playbook has been created to support salons on their sustainability journey and offers actionable tips specifically around salon spaces that aim to reduce their impact. Download your free Climate Action Playbook here.

5 PEOPLE: Build a community of sustainability advocates.

Salons and stylists are at the heart of local communities and can use their powerful voices to not only impact sustainable action within their own business but amongst their clients too. By upskilling teams on sustainability via the free Hairstylists for The Future E-Learning, they can feel more empowered to have these conversations and advocate for sustainable change. Access the free e-learning modules here.

This is a sponsored post in collaboration with L’Oréal Professional Products.