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Exfoliation is an easy sell

It improves the complexion, unclogs pores, reduces the appearance of scars and fine lines, and enhances cell regeneration and product absorption. Exfoliation is an excellent part of any beauty regimen. What’s great is that there are so many options available for your clients, whether applied by professionals or by themselves at home.

While the benefits of exfoliating are obvious to us in the beauty industry, not all of our clients are familiar enough with the process to request it. The good news is that there are three simple ways to increase demand for exfoliation at your salon or spa

1. Explain what it does

Knowledge sharing is key. Explain the importance of exfoliation in maintaining healthy and radiant skin. Let clients know that it removes dead skin cells, unclogs pores, and promotes cell turnover.

Point out that there are physical, chemical, and enzymatic exfoliation methods, and that to recommend the best one for each client, you first need to assess the client’s skin type, concerns, and goals.

2. Demonstrate how it works

During treatments, show how the exfoliation process works. To experience the immediate benefits, let clients feel and look at their skin before and after exfoliation.

3. How can you include exfoliation in your service offering?

You can enhance your existing facial and massage services by incorporating processes and products that are exclusive to professionals. When clients book these services, you can highlight the benefits of exfoliation and offer to include it as a package deal.

For at-home exfoliation, offer high-quality products and explain how they complement professional treatments. And when clients buy other skincare items, suggest that they purchase exfoliating products too. During checkout, you can recommend a gentle scrub or chemical exfoliant.

It’s also a good idea to offer personalised aftercare services and advice. Also, don’t forget to remind clients to exfoliate regularly and to adjust their beauty routine as needed.

PRODUCT FOCUS

Renew and refresh the skin

Experience the transformative power of CSpa Aroma Wellness’s Uplifting cleansing range, which aims for radiant results.

CSpa Aroma Wellness’ Uplifting range includes cleansing milk, a foaming cleanser, a tonic lotion, and an exfoliator. Infused with invigorating grapefruit, soothing neroli, and nourishing pomegranate seed essential oils, these products are designed to purify and maximise freshness for all skin types.

Uplifting Cleansing Milk is a light and creamy cleanser that gently removes impurities and makeup, leaving the skin feeling rejuvenated. It is suitable for all skin types and is the first step in a thorough cleansing ritual. This cleansing milk is also gentle enough to use around the eye area. With the Uplifting Aroma Tonic Lotion, complete the cleansing ritual Fresh citrus notes infuse the Uplifting Aroma Exfoliator’s formula. It contains 100% biodegradable microwax beads that gently exfoliate the skin without causing irritation. Pomegranate seed oil moisturises and restores the skin, while grapefruit oil works to reduce enlarged pores. Incorporate this exfoliator into your skincare routine to reveal a luminous complexion with renewed vitality.

Complete the skincare ritual with a CSpa Aroma Wellness Serum and Face Cream.

DISCOVER THE TRANSFORMATIVE POWER OF CONCENTRATED OCEAN INGREDIENTS

Whether clients prefer to cleanse with water-based, oil-based, or solid beauty products, Thalgo’s marine-inspired range includes a solution that will remove impurities, excess sebum, skincare residue, and dead skin cells.

Marine Algae Solid Cleanser: a 100g pebble soap (packaged in 100% recyclable material, printed with plant-based inks and solvent-free varnish)

This marine-inspired soap features revitalising micronized marine algae. It penetrates deep into the skin, purifying and cleansing it from within. Infused with calendula oil, known for its softening, soothing, and antioxidant benefits, this cleanser detoxifies the skin and shields it from premature aging. Suitable for all skin types.

Foaming Cleansing Lotion comes in a 150ml foam pump bottle (packaged in 100% recycled and recyclable materials) and is formulated with more than 92% natural ingredients, this cleansing foam is infused with micronised marine algae extract, which purifies and invigorates the skin. Aloe vera enriches it, leaving your skin feeling soft and supple.

Thalgo’s Resurfacing Cream features aluminium oxide micro-crystals that reduce fine lines and exfoliate, as well as nourishing shea butter. From the first use, the skin will be smoother and softer, with reduced wrinkles and a radiant complexion.

A gel-textured scrub, this exfoliator is infused with *Sève Bleue des Océans and offers a triple-exfoliating action thanks to almond shell, silica powder, and diatomaceous earth. It is suitable for both normal and combination skin types.

Enriched with the hydrating properties of *Sève Bleue des Océans, the Thalgo Gentle Exfoliator is gentle enough for dry and delicate skin. Jojoba oil microspheres provide mechanical exfoliation in this exfoliator, while rice-derived phytic acid provides chemical exfoliation.

Follow with a Thalgo face cream and SPF 30 sunscreen.

SéveBleue des Océansis a seawater rich in minerals and oligoelements. Drawn from a reservoir more than 22 metres beneath the pink granite coast of Brittany in France, this seawater has a marine manganese concentration 12 times higher than traditional seawater and thermal spring water. It is incorporated into Thalgo products through a triple filtration process.

EFFECTIVE WAYS TO EXFOLIATE THAT DON’T HARM THE SKIN

Exfoliating no longer involves rubbing the skin with abrasives. This was often damaging and sometimes led to premature ageing. Today, there are several levels of exfoliation, depending on what your client wishes to achieve and the condition of their skin. The ZONE range by RégimaA offers a variety of options.

The range of natural fruit acid peels by RégimaA are effective at keeping sagging and ageing skin at bay, no matter the condition of the skin at the time of application. A skilled therapist should apply these peels, which come in varying strengths and include a milder alternative.

RégimaA’s Power Peels (30%–50% and Medic 86% for rapid exfoliation) contain six natural acids: peach, raspberry, apple, lactic, malic, and citric, as well as active ingredients for healing, exfoliating, and smoothing. It contains the healing ingredients Centella Asiatica and Panthenol and provides rapid exfoliating action with a five- to 15-minute treatment time. It offers renewed elasticity, the smoothing of fine lines and wrinkles, the removal of pigmentation, as well as sun, age, and liver spots on the face and hands. It is safe for the face, including the dark

undereyes, neck, breasts, and décolleté. Peels the face and body and helps to treat hypertrophic, keloid, and acne scars, as well as old burns and skin grafts.

The Techno 5 Resurfacer offers a milder, gradual, natural approach for those not wishing to visibly peel. With five new technologies combined, it resurfaces skin with enzymatic action, giving it a new finish. Biomimetic peptide peeling results in enhanced cell renewal and rejuvenation, offering luminosity, vibrance, and increased radiance.

Resurfacing effect… It uses enzymatic extracts from pineapple and papaya to smooth and resurface the skin.

Biomimetic peeling… A world-first in peptide technology that, through enhanced cell renewal, provides a smoothing effect and true skin rejuvenation

Anti-glycation… Fights glycation, which inhibits collagen production, produces free radicals, and increases inflammation, causing skin sagging and wrinkles. Black tea extract also evens skin tone, enhances radiance, and brightens the complexion. Brightening effect… Provides instant luminosity using a unique polymer technology with an optical diffusion effect.

Tropical fruit compound: The enzymatic fraction of tropical fruits produces an extremely gentle exfoliating action that promotes non-aggressive cell turnover and has a plumping effect. It reinforces skin barrier function, improves skin tone, and reduces fine lines and wrinkles. It softens, hydrates, and brightens the skin.

LAVISH THE SKIN

This is all that is needed to smooth away dead skin cells, prevent blocked pores and reveal a layer of fresh new skin. The skin will experience a significant increase in moisture and be soft to the touch.

The Cell Renewal Scrub by SIX® is a mechanical exfoliator that contains natural biodegradable particles extracted from wood pulp. It is suitable for all skin types, except sensitive and acne-prone skin. Using this scrub three times a week will stimulate cellular metabolism.

Active ingredients include shea butter, extracts of orchid flowers, papaya and peach fruit, and wood pulp. visit www.sixskincare.com.

REVITALISED SKIN

TheraVine® Intensive Exfoiant is a glycolic acid gel that removes dead skin cells to reveal younger-looking skin that looks visibly revitalised, radiant and brightened.

The main ingredients include 10% glycolic acid buffered at pH 3 for optimal penetration to ensure the best results with minimum irritation. It removes superficial dead skin cells to reveal smoother, softer, brighter, and more supple skin with fewer irregularities. Ingredients like lime add an antibacterial and anti-septic element, while jasmine moisturises and balances the skin.

Combined, these ingredients create a product that reveals smoother, softer, brighter, more supple skin with fewer irregularities, preparing it for the penetration of active ingredients in serums and treatment creams. Tissue oxygenation is increased and pigmentation is reduced.

It is ideal for dry and mature skin, treating fine lines and wrinkles, as well as environmentally damaged skin, such as photo damage from overexposure to UV radiation, uneven skin tone, and decongesting problematic skin.

A GENTLE APPROACH

DermaFix Cleansers and Toners are formulated to gently yet effectively remove surface impurities and restore the skin’s natural pH in preparation for the application of serums and other actives. Using natural botanicals and powerful extracts, DermaFix should be your top choice when it comes to skin preparation.

DermaBright is useful in suppressing pigmentation, treating inflammatory non-cystic acne and rejuvenating photo-aged skin. Mandelic acid, derived from the hydrolysis of an extract of bitter almonds, has been extensively studied for its uses in treating common skin problems such as photo-ageing, irregular pigmentation, and acne.

The most popular DermaFix exfoliators are DermaPolish and DermaPolish + with activated charcoal for their gentle action and fresh feel on the skin. These are enzymatic exfoliators that remove redundant skin cell buildup, offering skin-brightening results while stimulating cell growth. The inclusion of activated charcoal helps to adsorb toxins and impurities, additionally providing deep-cleansing benefits for congested skin.

DISCOVER SILKY SMOOTH SKIN

EXPERIENCE THE MULTI-BENEFITS OF PATRICIA CLARKE CONTOURING’S NEW BODY POLISH

Our revolutionary, multi-benefit body polish is a game-changing solution that goes beyond traditional exfoliation. Formulated to target cellulite over time, boost collagen synthesis, and detoxify the skin, this exceptional product offers a comprehensive approach to improving skin health and vitality. With its unique blend of active ingredients, our body polish works to smooth and refine the skin’s texture while delivering long-term benefits that will leave your body feeling radiant. Say hello to healthy, glowing skin with our multibenefit body polish.

n the quest for smooth, radiant skin, exfoliation is a crucial step in any skincare routine. Patricia Clarke’s Body Polish takes exfoliation to a whole new level by offering a multi-functional product. It not only sloughs off dead skin cells but also contains more than 14 active ingredients designed to target cellulite, stimulate collagen synthesis, and aid in detoxification.

The Patricia Clarke Body Polish boasts a unique formulation that sets it apart from traditional exfoliators. Unlike other ordinary body scrubs that focus solely on removing surface impurities, our advanced formulation contains a dynamic blend of potent actives that work in synergy to address multiple skin concerns.

Every woman’s nightmare.

One of the standout features of the Patricia Clarke Body Polish is its ability to target cellulite and diminish its appearance over time. With the inclusion of carefully selected ingredients such as orange fruit extract, lemon peel, and lemongrass. Bilberry fruit extract helps to tone and tighten the skin. Lemon peel helps to reduce the accumulation of fat cells while promoting detoxification.

Anti-age solution for your body care routine

Incorporating collagen-boosting ingredients like peach and papaya extracts, this transformative product helps to support the skin’s natural collagen production, leading to a more supple and youthful-looking complexion. Pineapple extract maintains the skin’s acid mantle and has a tightening effect on the skin, while mandarin peel enhances skin firmness and elasticity.

The crucial importance of detoxing your skin

Detoxification is another crucial aspect of this body polish’s multifaceted approach to skin and body care. The inclusion of detoxifying agents, such as juniper berry and sage, allows the body polish to draw out impurities and toxins from the skin, promoting a clearer and healthier complexion.

Experience a rapturous feeling

In addition to its impressive array of active ingredients, Patricia Clarke’s Body Polish also excels in its delivery method. The luxurious, creamy texture glides effortlessly onto the skin, providing a pampering experience that feels indulgent.

The gentle, biodegradable exfoliating particles of pumice stone, walnut shell, and hydrogenated jojoba spheres work to smooth and refine the skin’s surface, leaving it soft, polished, and ready to absorb subsequent treatments more effectively.

Patricia Clarke’s Body Polish transcends the traditional role of an exfoliator by offering a comprehensive solution for addressing cellulite, stimulating collagen synthesis, and aiding in detoxification. With its decadently smooth texture, this innovative body polish revolutionises the way we approach body care, empowering individuals to achieve their best skin yet.

In addition to using the body polish preparation for slimming treatments, it can also be used for a variety of other treatments, such as luxurious back treatments and treatments for hands and feet.

CONTACT DETAILS Phone: 011 793 2321; 083 450 2167; 083 6310388 Email: info.patriciaclarke@gmail.com Website: www.patriciaclarke.co.za

This article appears in Professional Beauty April

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