Professional Beauty SA
Jan/Feb 2025
In this edition
LOOKING FOR SALON SUPPLIES?
PROFESSIONAL BEAUTY GROUP
Staying ahead of industry trends is essential
INDUSTRY NEWS
Natasha Lopes New general manager for Consumer Products
ASK THE EXPERTS
Our beauty experts answer your questions about running a salon or spa business.
How to use PR to build your beauty business
Public relations (PR) is a powerful tool for growing your beauty business, helping you build credibility, trust and client loyalty. Katie Godfrey explains why PR is essential and shares simple, actionable strategies to position your brand as an industry leader.
IBeauty PRO
Rapid visible effectiveness with immediate results
What’s trending IN 2025
Whether you’re a salon owner, skincare professional or nail technician—keeping up with the latest trends is crucial for staying relevant and meeting your clients’ evolving needs. Here’s a look at some of the top beauty and skincare trends for 2025, tailored to your expertise and with actionable insights to grow your business.
SPA AND WELLNESS trends FOR 2025
As the wellness industry evolves, 2025 is poised
SYNCHRONICITY
Aligning beauty, wellness and technology for the future
Powerful peptides Skincare’s rising star ingredient
While skincare professionals have long known about the power of peptides to tackle almost any skin-related challenge, consumers are becoming increasingly better informed about their versatility.
What excellence in beauty industry education and upskilling should look like
Skincare therapist and nail technicians looking qualify as professionals or to upskill themselves further are spoilt for choice for suitable training academies in South Africa. But what should you look out for to ensure you get professional training that opens doors for you? Here is advice from four of South Africa’s beauty training institutions.
Get answers to these questions advises Nail Systems International
When you are deciding on a training academy, these are the questions you need to ask says Nail Systems International (NSI) South Africa.
On the retail shelf
Redefining beauty through science
On-trend nails
HOW PASSION, PATIENCE AND COMMITMENT LED TO CELEBRITY CLIENTS
INDUSTRY NEWS
NuNails set to revolutionise clients nail experience at V&A Waterfront
How passion, patience and commitment led to celebrity clients
Anele Xala is a self- taught nail technician who specialises in press-on nails. A childhood dream has become a reality for Anele Xala, a self-taught nail technician who specialises in press-on nails. She takes us on her journey from practicing on her sisters to creating on-trend nails for Grammy award-winning South African R&B singer Tyla
Come meet our team
As a group of highly qualified, hands-on Nail
Let your talent shine Get ready for 2025’s nail competition!
Calling all nail artists, enthusiasts and anyone who loves a touch of glam! The 2025 Nail Competition promises to be an unforgettable event for both competitors and spectators alike. Mark your calendars for Sunday, 7 September 2025, because you won’t want to miss this riveting showdown at the Kyalami Grand Prix Circuit.
Turn trends into profit
Pantone has announced its highly anticipated Colour of the Year for 2025, unveiling Pantone 17-1230 Mocha Mousse as the shade that will shape design trends over the next 12 months.
Top Hair Trends FOR 2025
Whether you’re a barber, hairdresser, colour specialist, wig
Colour NOTES
James Earnshaw talks about the role of AI in hair colour trends and the power of a transformation
WELLA ULTIMATE REPAIR
Modern Hair and Beauty proudly presents ULTIMATE REPAIR from Wella Professionals – a revolutionary, skincare-inspired hair repair range. Achieve ultimate smoothness, ultimate strength, and ultimate shine with total inside-and-out hair repair in just 90 seconds!
Is It Hard To Be Sustainable?
Three business owners discuss what it takes to run a sustainable salon
HJ VOICENOTES
Salon owner Lloyd Court discusses the repercussions of the budget on apprentices and the next generation
CHOOSE your PATH
WE BREAK DOWN THE DIFFERENT CAREER PATHS IN THE SALON, THE SKILLS YOU NEED AND WHERE IT COULD TAKE YOU
Adventures of a Forward-Thinking FOUNDER
Bouclème founder, Michele Scott-Lynch, shares her journey on taking the plunge into curly hair products
It's in the DETAILS
Aaron Firmstone shares how the small, personal touches can make the biggest difference in a salon environment
HEY BIG SPENDER
Everything you need to know about Old Money, the ‘your-hair-butbetter’ trend that’s taking client’s social feeds by storm
TIME
In this installment of Moment In Time, we take a look at how Sally Brooks stepped outside the box during a global pandemic
Eclipse
Transformative hair with a dual personality
RENAISSANCE
Timeless elegance, highlighting the contrast between shadow and light
CAMPAIGN
Renaissance style, reimagined for the modern day
DREAMSICLE
Capturing the essence of soft pastels and vibrant tones
YAT
2024 Schwarzkopf Pro UK&I Young Artistic Team present their head-turning collection
RUBY RED REVOLUTION
A celebration of 40 years of Schwarzkopf Professional and HJ's British Hairdressing Awards
Life THROUGH A LENS
Steven Goldsworthy
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2024 Schwarzkopf Pro UK&I Young Artistic Team present their head-turning collection

“It was important for me to capture the right energy in these pictures. The vibe is so eclectic and very eccentric from a fashion perspective. You can see so many fashion influences in there - from Westwood to Galliano, but all with a brand-new vibe, making it feel really fresh. The guys all worked incredibly well together on the shoot under the direction of Suzie McGill, it really was an incredible day.”

CREATIVE DIRECTION: SUZIE MCGILL

HAIR: 2024 SCHWARZKOPF PRO UK&I YOUNG ARTISTIC TEAM EMMA THORNBER, GEORGINA BRADSHAW, CORY CROSBY, DANIEL JOY, SOPHIE KINLOCH, MAX ANDREA, OLIVIA BRADY

MAKE-UP: JAK MORGAN 

STYLING: EMMA AT PEANUTALLERGEM 

PHOTOGRAPHY: MICHAEL YOUNG

DREAMSICLE
Capturing the essence of soft pastels and vibrant tones
< Go to Previous Article
RUBY RED REVOLUTION
A celebration of 40 years of Schwarzkopf Professional and HJ's British Hairdressing Awards
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RUBY RED REVOLUTION
A celebration of 40 years of Schwarzkopf Professional and HJ's British Hairdressing Awards
Go to Next Article >
This article appears in Jan/Feb 2025

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Jan/Feb 2025
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LOOKING FOR SALON SUPPLIES?
PROFESSIONAL BEAUTY GROUP
Staying ahead of industry trends is essential
INDUSTRY NEWS
Natasha Lopes New general manager for Consumer Products
ASK THE EXPERTS
Our beauty experts answer your questions about running a salon or spa business.
How to use PR to build your beauty business
Public relations (PR) is a powerful tool for growing your beauty business, helping you build credibility, trust and client loyalty. Katie Godfrey explains why PR is essential and shares simple, actionable strategies to position your brand as an industry leader.
IBeauty PRO
Rapid visible effectiveness with immediate results
What’s trending IN 2025
Whether you’re a salon owner, skincare professional or nail technician—keeping up with the latest trends is crucial for staying relevant and meeting your clients’ evolving needs. Here’s a look at some of the top beauty and skincare trends for 2025, tailored to your expertise and with actionable insights to grow your business.
SPA AND WELLNESS trends FOR 2025
As the wellness industry evolves, 2025 is poised
SYNCHRONICITY
Aligning beauty, wellness and technology for the future
Powerful peptides Skincare’s rising star ingredient
While skincare professionals have long known about the power of peptides to tackle almost any skin-related challenge, consumers are becoming increasingly better informed about their versatility.
What excellence in beauty industry education and upskilling should look like
Skincare therapist and nail technicians looking qualify as professionals or to upskill themselves further are spoilt for choice for suitable training academies in South Africa. But what should you look out for to ensure you get professional training that opens doors for you? Here is advice from four of South Africa’s beauty training institutions.
Get answers to these questions advises Nail Systems International
When you are deciding on a training academy, these are the questions you need to ask says Nail Systems International (NSI) South Africa.
On the retail shelf
Redefining beauty through science
On-trend nails
HOW PASSION, PATIENCE AND COMMITMENT LED TO CELEBRITY CLIENTS
INDUSTRY NEWS
NuNails set to revolutionise clients nail experience at V&A Waterfront
How passion, patience and commitment led to celebrity clients
Anele Xala is a self- taught nail technician who specialises in press-on nails. A childhood dream has become a reality for Anele Xala, a self-taught nail technician who specialises in press-on nails. She takes us on her journey from practicing on her sisters to creating on-trend nails for Grammy award-winning South African R&B singer Tyla
Come meet our team
As a group of highly qualified, hands-on Nail
Let your talent shine Get ready for 2025’s nail competition!
Calling all nail artists, enthusiasts and anyone who loves a touch of glam! The 2025 Nail Competition promises to be an unforgettable event for both competitors and spectators alike. Mark your calendars for Sunday, 7 September 2025, because you won’t want to miss this riveting showdown at the Kyalami Grand Prix Circuit.
Turn trends into profit
Pantone has announced its highly anticipated Colour of the Year for 2025, unveiling Pantone 17-1230 Mocha Mousse as the shade that will shape design trends over the next 12 months.
Top Hair Trends FOR 2025
Whether you’re a barber, hairdresser, colour specialist, wig
Colour NOTES
James Earnshaw talks about the role of AI in hair colour trends and the power of a transformation
WELLA ULTIMATE REPAIR
Modern Hair and Beauty proudly presents ULTIMATE REPAIR from Wella Professionals – a revolutionary, skincare-inspired hair repair range. Achieve ultimate smoothness, ultimate strength, and ultimate shine with total inside-and-out hair repair in just 90 seconds!
Is It Hard To Be Sustainable?
Three business owners discuss what it takes to run a sustainable salon
HJ VOICENOTES
Salon owner Lloyd Court discusses the repercussions of the budget on apprentices and the next generation
CHOOSE your PATH
WE BREAK DOWN THE DIFFERENT CAREER PATHS IN THE SALON, THE SKILLS YOU NEED AND WHERE IT COULD TAKE YOU
Adventures of a Forward-Thinking FOUNDER
Bouclème founder, Michele Scott-Lynch, shares her journey on taking the plunge into curly hair products
It's in the DETAILS
Aaron Firmstone shares how the small, personal touches can make the biggest difference in a salon environment
HEY BIG SPENDER
Everything you need to know about Old Money, the ‘your-hair-butbetter’ trend that’s taking client’s social feeds by storm
TIME
In this installment of Moment In Time, we take a look at how Sally Brooks stepped outside the box during a global pandemic
Eclipse
Transformative hair with a dual personality
RENAISSANCE
Timeless elegance, highlighting the contrast between shadow and light
CAMPAIGN
Renaissance style, reimagined for the modern day
DREAMSICLE
Capturing the essence of soft pastels and vibrant tones
YAT
2024 Schwarzkopf Pro UK&I Young Artistic Team present their head-turning collection
RUBY RED REVOLUTION
A celebration of 40 years of Schwarzkopf Professional and HJ's British Hairdressing Awards
Life THROUGH A LENS
Steven Goldsworthy
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