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ELEVATING THE BEAUTY INDUSTRY THROUGH TERTIARY EDUCATION

In the dynamic world of beauty and aesthetics, the pursuit of excellence begins with education. This industry is flourishing in South Africa, offering diverse opportunities for skilled professionals. However, the importance of obtaining tertiary education from accredited institutions cannot be overstated. In this article Nouvique Academy sheds light on the significance of a structured education and the pitfalls of fly-by-night institutions that pose a threat to the industry’s integrity. 

Investing in excellence: the role of tertiary education

1. Professional competence

Tertiary education equips aspiring beauty and aesthetic therapists with the knowledge, skills, and techniques essential for success in the industry. From skincare and lashes to advanced aesthetic treatments, a comprehensive education lays the foundation for professional competence.

2. Specialised training

Accredited institutions offer specialized courses tailored to the diverse segments of the beauty and aesthetic industry. Whether it’s, product knowledge, slimming treatments, or facial aesthetic treatments, professionals can choose courses that align with their passions and career goals.

3. Industry trends and innovation

Tertiary education keeps beauty professionals abreast of the latest industry trends and technological advancements. Continuous learning is crucial in an industry that evolves rapidly, ensuring that practitioners offer cutting-edge services to meet the ever-changing demands of clients. This includes the supply aesthetic machines and devices. With a reputable institution you will have after-sale service for your machines and devices. Contrary to fly-by-night institutions, where after-sale service and customer support is something of a foreign concept.

4. Client trust and safety

Clients seek services from beauty professionals they trust. Tertiary education not only instils technical skills but also emphasises ethical practices, hygiene standards, and client safety. For this reason, Nouvique Academy has incorporated an OSHA blood borne course with all our advanced aesthetic training. At Nouvique it is compulsory to have a valid blood borne certificate to be able to complete a course with us. Building a trustworthy reputation starts with a solid educational foundation.

5. Regulatory compliance

Accredited courses align with industry standards and regulatory requirements. This is especially important in the aesthetic field, where adherence to safety protocols and legal compliance is paramount. Qualified professionals contribute to the industry’s credibility and integrity. It is of vital importance for a therapist to work within their scope of practice.

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The menace of fly-by-night institutions

1. Unqualified practitioners

Fly-by-night institutions pose a significant threat by producing unqualified practitioners. Individuals may undergo insufficient or inadequate training, lacking the necessary skills to perform aesthetic treatments safely and effectively. As an academy we receive multiple enquiries where we have to turn down the request to complete one of our courses, due to lack of qualification. But the most shocking part of this is that the applicant will find and institution that is willing to train them. Now that is a recipe for disaster, as the “unqualified” now educate the “unqualified”!

2. Compromised client safety

Aesthetic treatments require a deep understanding of anatomy, physiology, and treatment protocols.Practitioners from unaccredited institutions may lack this critical knowledge, jeopardizing client safety and well-being.

3. Damage to industry reputation The proliferation of fly-by-night institutions tarnishes the reputation of the beauty industry. Clients may experience subpar services, leading to a loss of trust in professionals and a negative perception of the industry.

4. Legal implications Unqualified practitioners may find themselves on the wrong side of the law. A lack of proper education and certification may result in legal consequences, impacting both the individual practitioner and the industry.

Choosing accredited institutions: a call to action

1. Research and verification

Prospective students must thoroughly research institutions offering beauty courses. Verify accreditations, certifications, and reviews to ensure the institution meets industry standards.

2. Industry Recognition

Choose institutions recognised by reputable beauty associations and industry organisations. This recognition is indicative of adherence to quality education standards.

3. Professional development

Invest in lifelong learning and professional development. Choose institutions that offer continuous education opportunities to stay relevant in a competitive industry. With the right institution you will not just be a dollar sign, but you will have continued support and after service, while building a relationship and a strong industry.

4. Industry advocacy

Support initiatives that advocate for the regulation and accreditation of beauty education. Collaborate with industry organisations like the South African Association of Health and Skincare professionals, the professional body for the skin, body and nail care industry which works towards maintaining high educational standards.

The beauty industry in South Africa stands at the intersection of creativity and professionalism. Tertiary education from accredited institutions is the compass that guides professionals on a path of excellence, ensuring a vibrant, trustworthy, and sustainable future for the industry. Let us collectively champion the cause of education, shunning the shadows cast by fly-by-night institutions, and elevating the standards of beauty professionals in South Africa.

This article appears in Professional Beauty Jan/Feb Issue

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This article appears in...
Professional Beauty Jan/Feb Issue
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