How AI is affecting make-up artists
Almost a third (29.6%) of make-up artists polled in a new study are feeling concerns about how AI (Artificial Intelligence) may result in job displacement.
The research, conducted by Online Makeup Academy, also revealed that this same percentage wonder if AI may lead to loss of personalisation in the professional sector. In the study, which surveyed some 46,384 make-up professionals, 39.7% of respondents expressed optimism about AI as a tool for efficiency and creativity.
A smaller percentage (9.7%) remains neutral or undecided, indicating the need for further research and exploration.
Perhaps surprisingly, a significant proportion (59.9%) actively monitor AI and economic developments, highlighting the importance of staying informed and adaptable in this evolving landscape.
When it comes to the best strategies for adapting to AI, 49.6% of respondents have honed their specialised skills and personalised services to differentiate themselves from AI-driven alternatives.
Additionally, 29.8% have broadened their skills into editorial and fashion consulting, catering to specific niche markets.
Just under half (44.9%) of make-up artists recognise that AI still cannot reproduce the creativity and artistry required in their profession, enabling them to leverage their unique strengths and provide a human touch that AI cannot replicate.
Source: https://professionalbeauty.co.uk/site/newsdetails/nearly-30-of-make-up-artists-concernedabout-AI